Top 5 Hasbro Games Apps Performance in Colombia Q4 2023

In Q4 2023, Hasbro's top 5 games on a unified platform in Colombia exhibited diverse trends in downloads, revenue, and weekly active users. Below is an in-depth look at each game's performance, based on data from Sensor Tower.

MONOPOLY GO! had a robust quarter in terms of revenue, starting at around $3.5K and peaking at $6.3K by the end of December. Downloads began at approximately 11.6K in late September, with a notable peak of 18.5K in mid-November, maintaining strong numbers around 14K towards the end of the quarter. However, weekly active users saw a gradual decline from 70.4K to 53.7K over the quarter.

Magic: The Gathering Arena displayed a modest revenue increase, starting at $173 and reaching up to $439 in mid-November before tapering off to $126 by the end of December. Downloads remained relatively stable with minor fluctuations, peaking at 180 in late September and staying around 152 by the end of the quarter. Weekly active users showed a slight decline from 1.7K to 1.4K throughout the quarter.

MONOPOLY: The Board Game saw revenue varying between $112 and $387, with a noticeable spike in the final week of December. Download numbers were low initially but saw a significant increase in December, peaking at 74. Weekly active users also mirrored this trend, rising from 45 to 122 by the end of the quarter.

World of Peppa Pig: Kids Games experienced steady revenue growth, ranging from $94 to $186. Downloads surged mid-quarter, with a peak of 12.8K in early December, and weekly active users increased from 17.9K to a high of 26.9K in mid-December, before settling at 22K by the end of the quarter.

Transformers: Earth Wars had fluctuating revenue, starting at $70 and peaking at $245 in late October. Downloads showed an upward trend mid-quarter, peaking at 706 in early December. Weekly active users saw a slight increase from 1.5K in late September to 1.8K in mid-December, before ending the quarter at 1.6K.

These insights provide a snapshot of the trends and performance of Hasbro's top games in Colombia for Q4 2023. For more detailed data and further insights, visit Sensor Tower.